Marketing & Visibility
Speak about your book with confidence.
Prepare for broadcast interviews with a focused story angle, useful media materials and practice answering questions on camera.
- Story angles
- Media kit
- Media training
- Broadcast outreach
A clear explanation helps a viewer understand why your book matters.
We help you identify relevant talking points, prepare a media kit and practise the conversation. We can support outreach, while producers decide which guests to book.
Part of Marketing & Visibility
On air
Author nameAuthor of Your Book Title
Before the red light
Preparation that helps you speak naturally.
- Three things you want viewers to remember
- A short, true story from writing the book
- Answers that fit a segment, not a lecture
- The book, in shot
What we handle
What we can help with.
- 01
Story angles
Identify timely topics and personal experiences that connect with the book.
- 02
Media kit
Bring together your biography, headshot, book details and key talking points.
- 03
Broadcast outreach
Prepare pitches for programmes with a relevant audience.
- 04
Media training
Practise answering questions clearly, with feedback on pace and delivery.
- 05
On set presence
Discuss practical presentation details before appearing on camera.
- 06
After the interview
Organise available links and permitted clips for your own channels.
The steps we work through
- 01Position
Discuss the book and the subjects you can speak about well.
- 02Prepare
Prepare the media pack and practise likely questions.
- 03Pitch
Approach relevant producers with a focused pitch.
- 04On air
Prepare for confirmed appearances and agree on follow up.
- Book Promotion & MarketingPlan launch materials and promotional activity around your likely readers.
- Author WebsiteGive readers a clear place to explore your books, news and background.
- Web & Social MediaConnect your website and social profiles with a practical author content plan.
- Billboard CampaignsPlan outdoor book artwork and coordinate the agreed advertising locations.
- PodcastsPrepare for guest interviews or develop and produce your own author episodes.
- Book FairsPrepare the displays and information needed to present your book at suitable events.
TV Interviews
Let’s prepare your book’s talking points.
Share the book you have in mind and the support you need. We will review your enquiry and contact you.